Geel
GEEL is a Los Angeles-based, woman-owned knitwear brand creating seasonless essentials designed for endless wearability. Founded by Irene Geel, the brand specializes in elevated basics crafted from sustainable materials—including a signature modal-spandex blend that's locally milled in LA from start to finish.
Each piece is ethically produced in small batches to minimize waste and maximize quality, with designs that seamlessly transition between seasons and occasions. From ultra-soft bodysuits and sweaters to versatile dresses and pants, GEEL's neutral palette and comfort-first approach have cultivated a devoted following in both LA and New York. The brand champions slow fashion principles, creating garments meant to be worn, loved, and kept for years—not discarded after a season.