By way of is a jewelry brand founded by Oya Tekbulut. After finishing her master's degree in industrial design from Pratt Institute. Oya followed in her mother's steps, took over her practice Grandbazaar, Istanbul and started working in jewelry. All the pieces are handmade by generations of jewelers in the historical jewelry district of Istanbul. Ethical production and global design aesthetic constitute the DNA of the brand. The brand offers elegant, timeless pieces with a playful touch. By way of has been recently selected to be sold on the design shop newly opened Istanbul Museum of Modern Art amongst many respectable brands and designers.

The event will be NJW / By Way of Launch Event as well as a pop up retail shop for 5 days.

15-19 November | 11:00-19:00